| 南湾国家森林公园旅游资源及市场营销策略 |
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| 引用本文： | 张奇志. 南湾国家森林公园旅游资源及市场营销策略[J]. 现代农业科技, 2009, 0(20): 263-264 |
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| 作者姓名： | 张奇志 |
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| 作者单位： | 信阳农业高等专科学校,河南信阳,464031 |
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| 摘 要： | 通过对南湾国家森林公园的旅游资源进行分类评价,结合南湾国家森林公园的旅游资源特点及开发现状,提出了南湾国家森林公园市场营销策略,以期提高南湾国家森林公园知名度,促进其旅游资源的开发利用。
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| 关 键 词： | 南湾国家森林公园 旅游资源 市场营销策略 |
Tourism Resources Development and Marketing Strategy of Nanwan National Forest Park |
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| ZHANG Qi-zhi. Tourism Resources Development and Marketing Strategy of Nanwan National Forest Park[J]. Modern Agricultural Sciences and Technology, 2009, 0(20): 263-264 |
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| Authors: | ZHANG Qi-zhi |
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| Affiliation: | ZHANG Qi-zhi (Xinyang Agricultural College ,Xinyang Henan 464031 ) |
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| Abstract: | Based the classification of the tourist resources in the Nanwan national forest park,with the tourist resources’ characteristics and developing condition at present,the marketing strategy was putting forward so as to increase the fame of forest park and promote the development and utilization of tourist resources. |
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| Keywords: | Nanwan national forest park tourist resource marketing strategy |
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