“微视频+农业生产技术服务”模式的应用探究

目前,我国正处于从传统农业向现代农业转型的关键时期,“微视频+农业生产技术服务”这一模式的应用可以打破时空限制,进一步拉近与农技人员的距离,从而使农业生产技术服务效率有较大提高。通过种植作物标准化生产技术视频的拍摄,将规范拍摄剪辑成操作微视频和图片,集成到产销服务平台上,依据生产者的种植状态,定制化的推送相对应的操作视频等技术指导,有效提高了农场的生产管理效率和标准化水平,使农业技术人员可以随时随地、无需付费进行标准化生产技术的学习。

Application of "micro video + agricultural production technology service" mode

At present, China is in a critical period of transformation from traditional agriculture to modern agriculture. The application of the mode of "micro video + agricultural production technology service" can break the time and space constraints, further shorten the distance with agricultural technicians, and greatly improve the efficiency of agricultural production technology service. Through the shooting of standardized production technology video of planting crops, the standard shooting is edited into operation micro video and pictures, which are integrated into the production and marketing service platform. According to the planting status of producers, the corresponding operation video and other technical guidance are customized, which effectively improves the production management efficiency and standardization level of the farm, so that agricultural technicians can learn standardized production technology anytime, anywhere and without paying.