江西柑桔竞争力及扩大出口对策的分析

江西是我国柑桔的重要主产区,其气候土壤适宜各类柑桔的生长。江西柑桔在国内外具备较强的竞争力,主要表现在其种植历史悠久,品质优良,生产成本相对偏低。本文重点分析了江西柑桔出口现状及存在的突出问题,指出必须强化出口柑桔质量安全管理,逐步实施有害生物区域化管理,建立和完善技术性贸易壁垒预警机制,实施绿色品牌战略,以此来提高江西柑桔的市场竞争力,实现江西柑桔扩大出口。

Competition ability and expanding export of citrus in Jiangxi

As the main citrus area,Jiangxi plays an important role in the development of citrus industry in China.Due to the advantage of geographical environment,quality,cost and price,Jiangxi’s citrus has a significant competition superiority on the international market.This paper focuses on the export current situation and the outstanding problems of the Jiangxi citrus.So as to improve the market competitiveness,and expand the export of Jiangxi’s citrus,we thought that indispensable measures are to strengthen the quality and safety management of citrus,to gradual implement the regional management of pests,to establish and improve the early warning mechanisms of technical trade barriers,and to implement the green brand strategy.