| 信息商品定价策略理论初探 |
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| 引用本文： | 周金娉.信息商品定价策略理论初探[J].吉林农业科技学院学报,2009,18(2):58-60. |
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| 作者姓名： | 周金娉 |
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| 作者单位： | 吉林大学管理学院情报系,长春130025 |
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| 摘 要： | 随着信息产业在国民经济中的发展,信息产品已深入到百姓的日常生活中,信息产品的定价也日益成为社会关注的问题。本文根据信息商品自身的特点,对现有的信息商品定价策略作一下粗略的比较和简单的归纳分析,力图在此基础上使多种定价策略清晰明了,更方便实用。
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| 关 键 词： | 信息商品 理论研究 定价策略 |
On the Fixed Price Strategy Theory of Information Product |
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| ZHOU Jinping.On the Fixed Price Strategy Theory of Information Product[J].Journal Of Jilin Agricultural Science And Technology College,2009,18(2):58-60. |
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| Authors: | ZHOU Jinping |
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| Institution: | ZHOU Jinping ( Jilin University College of Administration, Changchun 131000, China) |
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| Abstract: | Information product has been penetrated into common people＇s daily life with the development of information industry in our national economy. Fixing the information price also becomes the society matter of concern day by day. This thesis will make the sketchy comparison and the simple induction analysis to the existing information commodity based on the features of information products. In order to cause many kinds of fixed price strategy clear perspicuity, and more convenient practical on that basis. |
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| Keywords: | information product theoretical study pricing strategy |
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