| 构建鲜活农产品全程电子商务的探讨 |
| |
| 引用本文： | 杨硕.构建鲜活农产品全程电子商务的探讨[J].计算机与农业,2010(11):97-101. |
| |
| 作者姓名： | 杨硕 |
| |
| 作者单位： | 农业部信息化中心应用推广处,北京100026 |
| |
| 摘 要： | 随着农业市场化程度的不断提高,农业现代化发展步伐加快,传统农业生产、流通和销售方式面临新的问题和挑战,电子商务等现代市场流通方式备受关注。基于实践经验,结合探索与思考,提出了鲜活农产品全程电子商务的构建思路。
|
| 关 键 词： | 农产品电子商务 农超对接 网络营销促销 |
Discussion on the Construction of the Entire E-commerce of Fresh Agricultural Products |
| |
| YANG Shuo.Discussion on the Construction of the Entire E-commerce of Fresh Agricultural Products[J].Computer and Agriculture,2010(11):97-101. |
| |
| Authors: | YANG Shuo |
| |
| Institution: | YANG Shuo(The National Engineering Research Center for Information Technology in Agriculture,Beijing 100026) |
| |
| Abstract: | With the increasing of agricultural markets degree,and acceleration of the pace of agricultural modernization,the traditional agricultural production,distribution and sales practices were faced with new problems and challenges.Modern market distribution way,such as E-commerce,was widely concerned.In this article,based on practical experience,combined with exploration and consideration,the construction idea of fresh agricultural products throughout the E-commerce was proposed. |
| |
| Keywords: | agricultural E-commerce agricultural supermarket-docking internet marketing promotion |
| 本文献已被 维普 等数据库收录！ |
|
