内蒙古赛罕乌拉自然保护区生态旅游产品体系规划

文章使用SWOT法分析了赛罕乌拉自然保护区发展生态旅游的条件,通过分析赛罕乌拉自然保护区的生态旅游资源和对赛罕乌拉的旅游市场进行细分,构建了赛罕乌拉生态旅游产品体系。整个生态旅游产品体系总共分为三个层次——基本层次、中间层次和最高层次,产品类型由观光旅游产品、游憩旅游产品、科普旅游产品、修学旅游产品和环境保护公益活动组成。另外,划定了6个重点产品：生态旅游产品、疗养休闲度假游产品、地质专项游产品、辽文化专项游产品、民族风情游产品和金代遗址游产品。

The Ecotourism Products System Designing of Saihanwula Nature Reserve

This paper analyses the eco-tourism resources and tourism market segments of Saihanwula Nature Reserve,and then uses the SWOT analysis to analyze the conditions of developing eco-tourism,on the basis I construct the eco-tourism products system of Saihanwula.The entire eco-tourism products contains three levels-basic level,middle level and the highest level.The product types are composed of sightseeing tourism products,recreation tourism products,popular science tourism products,educational tourism products and environmental protection commonwealth activities.In addition,this paper demarcates six key products：eco-tourism products,well-health tourism products,special geological tourism products,Liao special cultural products,Mongolia customs tourism products and the Jin Dynasty site tourism products.