| 论中小企业营销所面临的问题与对策 |
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| 引用本文： | 杨芬.论中小企业营销所面临的问题与对策[J].湖南农机,2007(11):125. |
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| 作者姓名： | 杨芬 |
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| 作者单位： | 荆州职业技术学院工商管理系,湖北,荆州,434020 |
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| 摘 要： | 随着经济全球化和科技的飞速发展,中小企业在我国国民经济发展过程中占据着越来越重要的地位,其发展状况对于维护社会稳定、促进各地经济发展等都具有重要的现实意义.本文试图从我国中小企业发展的特点出发,分析我国中小企业市场营销存在的问题,探讨提升我国中小企业营销能力的思路.
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| 关 键 词： | 中小企业 营销 问题与对策 |
| 文章编号： | 1007-8320(2007)11-0125-02 |
| 修稿时间： | 2007年9月8日 |
The problems and counterplans of for small enterprises |
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| Yang Fen.The problems and counterplans of for small enterprises[J].Hunnan Agricultural Machinery,2007(11):125. |
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| Authors: | Yang Fen |
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| Institution: | Journal of JingZhou Vocational Technology college Industry and business management department 434020 |
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| Abstract: | With the quick development of economic glpbalization and technology ,the medium and small enterprises have played an important role in development of national economy in China.its developmental status is significant for social stabilization and economic development in areas.This paper analyzes about the problems of marketing for medium and small enterprises in China and the way to elevate their marketing abitity setting out from their characteristics |
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| Keywords: | Medium and small enterprise Marketing Problem counterplan |
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