| 白山旅游商品开发与营销措施 |
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| 引用本文： | 张守志. 白山旅游商品开发与营销措施[J]. 延边大学农学学报, 2004, 26(4): 300-303 |
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| 作者姓名： | 张守志 |
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| 作者单位： | 延边大学师范学院地理系,吉林,延吉,133002 |
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| 摘 要： | 以吉林省白山地区为例，分析区域旅游商品开发与营销的现状及存在的问题，提出旅游商品发展的方向及营销措施．
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| 关 键 词： | 旅游商品 营销措施 白山 |
| 文章编号： | 1004-7999(2004)04-0300-04 |
| 修稿时间： | 2004-09-25 |
Development and marketing measures of tourist commodities in Baishan region |
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| ZHANG Shou-zhi. Development and marketing measures of tourist commodities in Baishan region[J]. Journal of Agricultural Science Yanbian University, 2004, 26(4): 300-303 |
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| Authors: | ZHANG Shou-zhi |
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| Abstract: | Taking the Baishan region for example, the current situation and existing problems of development and marketing of region tourist commodities were analyzed, then the development orientation and marketing measures of tourist commodities were put forward. |
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| Keywords: | tourist commodity marketing measure Baishan region |
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