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民间花文化是持续推动广东花卉产业发展的新动力
引用本文:张毓雄,汤跃跃.民间花文化是持续推动广东花卉产业发展的新动力[J].森林工程,2012,28(1):73-76,89.
作者姓名:张毓雄  汤跃跃
作者单位:1. 惠州学院,广东惠州516007/西北农林科技大学,陕西杨凌712100
2. 惠州学院,广东惠州,516007
基金项目:广东省哲学社会科学“十一五”规划课题,惠州学院2010年校级重点课题
摘    要:将调查数据以性别、年龄等自然特征进行匹配分析,发现广东农村民间潜藏着丰富的非物质层面的花文化,女性对花文化的传承具有明显优势,花卉在广东农村社会交往中已经融入民间的精神世界而成为表情达意的沟通媒介。发挥女性对花文化的传承优势,凭借比邻港澳地缘空间,结合民间非物质层面的花文化宣传中国的传统节日、传统花卉,吸纳世界的优秀礼仪文化,将有利于促进广东花卉产业的发展。民间花文化理应为广东花卉产业的新发展增添持续的不可替代的文化动力。

关 键 词:民间花文化  花卉产业  发展动力

Folk Flower Culture is a New Driving Force to Promote Floral Industry Development in Guangdong
Zhang Yuxiong,Tang Yueyue.Folk Flower Culture is a New Driving Force to Promote Floral Industry Development in Guangdong[J].Forest Engineering,2012,28(1):73-76,89.
Authors:Zhang Yuxiong  Tang Yueyue
Institution:Huizhou University, Huizhou, Guangdong Province 516007; Northwest Agrieuhure and Forestry University, Yangling, Shanxi Province 712100 ; Huizhou University, Huizhou, Guangdong Province 516007
Abstract:By analyzing the research data in the scope of gender, age and some other natural characteristics, it is found that there exists profound nonmaterial folk floral culture in rural Guangdong. Females are more likely to inherit this floral culture and that flowers, joined by local realm, have already become emotional communication media. It will promote the development of floral industry in Guang- dong area if we take the best advantage of females' dominant position in inheriting floral culture. By virtue of Guangdong's closeness to the Hong Kong and Macao Special Administrative Regions, it can promote China's traditional festivals and traditional flowers by bonding non- material folk floral culture and taking in good manner and culture worldwide. Folk floral cuhure is supposed to increase continuous and irreplaceable cultural driving force to new development of floral industry in Guangdong area.
Keywords:folk floral cuhure  floral industry  driving force
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