哈尔滨市居民购买绿色农产品影响因素研究

根据实地调研数据,对哈尔滨市居民购买绿色农产品的影响因素进行分析,主要是绿色农产品的消费主体较为单一,居民对绿色农产品的认知程度较低,绿色农产品市场消费环境恶劣。从提高居民对绿色食品的认知程度、降低价格、提高质量等方面提出了促进哈尔滨市居民购买绿色农产品的相应建议。

Influencing Factors of Harbin Residents Purchasing Green Agricultural Products

Based on the field survey data,the influence factors of Harbin City residents to purchase green agricultural products were investigated,the main factors were relatively simple consumption of agricultural products,the low awareness of residents about green agricultural products,poor green agricultural products consumption environment.Some suggestions were put forward to promote Harbin City residents to purchase green agricultural products from improving the residents awareness about the green food,reducing prices,improving qualiy and s on.