| 对拓展国内农产品营销渠道的探析 |
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| 引用本文： | 李方遒,吴万敏.对拓展国内农产品营销渠道的探析[J].安徽农业科学,2006,34(9):2011-2012. |
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| 作者姓名： | 李方遒 吴万敏 |
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| 作者单位： | 安徽农业管理干部学院,安徽,合肥,230031 |
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| 摘 要： | 随着我国农产品市场的开放,国内农产品市场供给已呈现相对过剩,国际竞争又日趋激烈,全面提升农产品的营销水平,炼好营销“内功”,显得尤为迫切。分析了我国农产品营销在渠道建设方面存在的问题,提出了加强农产品流通和拓展营销渠道的对策。
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| 关 键 词： | 农产品 营销渠道 探析 |
| 文章编号： | 0517-6611（2006）09-2011-02 |
| 收稿时间： | 2006-04-20 |
| 修稿时间： | 2006-04-20 |
Analysis of Expansion of the Marketing Channel of Domestic Agricultural Products |
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| LI Fang-qiu et al.Analysis of Expansion of the Marketing Channel of Domestic Agricultural Products[J].Journal of Anhui Agricultural Sciences,2006,34(9):2011-2012. |
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| Authors: | LI Fang-qiu |
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| Abstract: | Along with opening the national terminal market,the relative excess has appeared in the domestic terminal market.Meanwhile,the worldwide competition has become more fierce.So it is urgent for us to improve the selling skill.The author analyzed existent problems,put forward countermeasures toward the currency and marketing channel of agricultural products. |
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| Keywords: | Agricultural products Marketing channel Analysis |
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