卷烟商业企业标杆管理研究 |
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引用本文: | 郭菲菲.卷烟商业企业标杆管理研究[J].现代农业科技,2011(17):343-344,346. |
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作者姓名: | 郭菲菲 |
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作者单位: | 贵州财经学院,贵州贵阳,550004 |
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基金项目: | 黔科合J字〔2009〕2271号 |
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摘 要: | 基于标杆管理理论分析了目前我国卷烟商业企业标杆管理中存在的问题,并针对这些问题,提出提升卷烟商业企业标杆管理的实施策略,以提高卷烟商业企业标杆管理的运用效果,增强竞争力。
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关 键 词: | 卷烟商业企业 标杆管理 策略 |
The Benchmarking Research on Tobacco Enterprise |
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Authors: | GUO Fei-fei |
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Institution: | GUO Fei-fei(Guizhou College of Finance and Economics,Guiyang Guizhou 550004) |
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Abstract: | Based on the benchmarking theoretical ,this article analyzed the problems in current benchmarking management of tobacco enterprise. Then ,put forward strategies that could promote tobacco enterprise' s management of benchmarking to raise the using effect of benchmarking and improve the competition of the tobacco enterprise. |
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Keywords: | tobacco enterprise benchmarking strategy |
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