大数据在农业科普中的创新应用展望

随着我国经济的发展、社会的进步，农业科普的对象和目的发生了很大的变化，由单一的以农民为对象扩展到多种涉农行业从业人员以及城市居民，由单纯的指导农业生产保障民生为目的扩展为以改善民生为主要目的。同时，信息传递方式的变化让公众被海量的信息所包围，如何准确定位不同对象的农业科普需求，并从巨量的信息中整理得到正确的科学的科普内容，是当前形势下农业科普的关键问题。通过对上述问题进行详细阐述，进而对于如何创新利用大数据指导农业科普工作，提出了一些建议和思考。

Perspectives of innovation and application of big date in agricultural science popularization

This paper first analyzed the development situation of science and technology innovation in Guangdong seedindustry, such as seed market, breeding technique, breeding talent. Then, it pointed out the existing problems of scienceand technology innovation in Guangdong seed industry, offered the development countermeasures of seed industry inGuangdong. In order to improve the development situation of science and technology innovation in Guangdong seedindustry, we should further establish long-term stable mechanism of agricultural technological investment, learn foreignadvanced breeding technology, strengthen seed technology innovation, improve policy environment of integration ofbreeding,cross produetion and popularization, improve evaluation system of seed scientific research achievement, and ensure seedlong-term stable investment.