| 太平国家森林公园营销现状分析 |
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| 引用本文： | 杜娟. 太平国家森林公园营销现状分析[J]. 陕西林业科技, 2012, 0(3): 66-69 |
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| 作者姓名： | 杜娟 |
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| 作者单位： | 陕西省林业调查规划院,陕西西安,710082 |
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| 摘 要： | 对太平国家森林公园旅客数量、旅游收入及其组成和季节动态等经营状况,营销环境,目标市场进行了分析。
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| 关 键 词： | 太平国家森林公园 经营现状 营销分析 |
Marketing Strategy Analysis of Taiping Forest Park |
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| DU Juan. Marketing Strategy Analysis of Taiping Forest Park[J]. Shaanxi Forest Science and Technology, 2012, 0(3): 66-69 |
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| Authors: | DU Juan |
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| Affiliation: | DU Juan (Shaanxi Forest Inventory and Design Institute, Xi＇an, Shaanxi 710082) |
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| Abstract: | Based on the analysis of tourists number, tourism income as well as the seasonal change, marketing environment and target market were discussed. |
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| Keywords: | Taiping National Forest Park management status marketing analysis |
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