“大旅游”时代背景下旅游与气象融合发展探析

我国将“十三五”旅游业发展规划纳入国家重点专项规划，这表明我国旅游业已快速步入了“大旅游”时代，在旅游业散客化、个性化需求趋势推动下，气象与旅游业的融合发展将成为必然。该研究从旅游气象资源、气候变化、气象预报、气象灾害4个方面阐述了气象与旅游业之间存在的耦合关系，立足于旅游市场需求变化，提出了“旅游+气象”模式的产业融合发展思路，并通过科技渗透与产业延伸两条路径对产业融合发展进行了探析。

Study on the Integration of Tourism and Meteorology under the Background of "Big Tourism"

The plan of tourism industry development was put into the national key special planning in"the 13th Five-year plan", which indicated that Chinese tourism industry had already quickly entered the era of "big tourism" under the promotion of the full independent tour and the de-mand for personalized trend. The coupling relationship between meteorological and tourism from four aspects:tourism climatic resource, climate change, weather forecasting and meteorological disaster, was described. Based on the change of tourism market demand, the idea of industrial convergence of "tourism + meteorological" was put forward. Two paths:the technical penetration and the industrial extension, for the develop-ment of industrial convergence were briefly analyzed.