高校图书馆专业阅读推广与评价模型探究

大数据的发展促使图书馆服务面临新的挑战与机遇,图书馆的资源组织形式与服务模式也面临新的转型。图书馆阅读推广在向物理空间和虚拟空间发展的同时,其评价模式也是图书馆界重要的研究内容。文章列举了国内外专业阅读推广案例,结合广州商学院图书馆的专业阅读推广平台服务模式,提倡构建PRP评价模式,旨在进一步推动、深化高校图书馆的学科专业服务,构建大数据下新的知识服务体系。

Research on Professional Reading Promotion and Evaluation Model of University Library

The development of big data has prompted library service to face new challenges and opportunities. Library resource organization forms and service models are also facing a new transformation. While library reading promotion has developed into physical space and virtual space, its evaluation model is also an important research content of library community. This paper analyzed recent developments in the academic community on reading promotion activities and evaluation studies, listed examples of professional reading promotion at home and abroad, and combined the service model of Guangzhou College of Commerce Library to construct the evaluation model, so as to promote and deepen the professional subject service of university libraries, and build a new knowledge service system in big data era.