基于电商模式的温室蔬菜工厂化生产价值流分析及其改善研究

中国温室蔬菜工厂化生产正处于蓬勃发展阶段，电子商务也在迅猛发展，但两者的深度融合遇到诸多困难和挑战。改善温室蔬菜生产价值流，并整合温室蔬菜生鲜农产品电商供应链，为现代温室农业发展迎来新机遇。针对当前温室蔬菜电商供应链存在的问题，采用价值流理论及其分析方法，探讨温室生态经济系统价值流的类型、特征、及其影响因素，提出面向电商供应链的温室生态经济系统价值流改善途径，以期为创新温室生鲜蔬菜流通方式、加快温室蔬菜市场体系转型升级提供科学依据。

Greenhouse Vegetable Factory Production Under E-business Pattern: Value Stream Analysis and Its Improvement

Both the factory production of greenhouse vegetables and the E-commerce are in a stage of vigorous development in China, but are confronted with enormous challenges in deeper integration. Improving the value stream of greenhouse vegetable production, and integrating the supply chain of fresh vegetables and agricultural products of greenhouse, could provide new opportunities for the development of modern greenhouse agriculture. In view of the existing problems in E- commerce supply chain of greenhouse vegetables, countermeasures are put forward. The types, characteristics, and influence factors of greenhouse ecological economic system are discussed. This research also proposes a way to improve the value stream of the greenhouse ecological economic system of E-commerce supply chain, and provides references for innovating the circulation mode of greenhouse fresh vegetables, accelerating transformation and upgrading of greenhouse vegetable market system.