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偏远型乡村旅游地体验型产品开发与设计研究——以皖西大别山区为例
引用本文:王祥武.偏远型乡村旅游地体验型产品开发与设计研究——以皖西大别山区为例[J].安徽农业科学,2012,40(14):8202-8204.
作者姓名:王祥武
作者单位:安徽国际商务职业学院,安徽合肥,231131
基金项目:安徽省高校优秀青年人才基金,安徽省教育厅人文社科研究项目
摘    要:基于以重点开发乡村体验旅游产品来吸引客源的观点,提出了乡村体验旅游产品开发设计的思路、步骤和方法,并以皖西大别山区为例,从旅游资源和周边客源市场状况分析出发,设计了娱乐、逃避、教育和审美四类体验型旅游产品,以期对偏远型乡村旅游地产品开发有一定的参考意义。

关 键 词:偏远型  乡村体验旅游  产品开发

Development and Design of the Experience Products in Remote Rural Tourism Destination
WANG Xiang-wu.Development and Design of the Experience Products in Remote Rural Tourism Destination[J].Journal of Anhui Agricultural Sciences,2012,40(14):8202-8204.
Authors:WANG Xiang-wu
Institution:WANG Xiang-wu(Anhui Institute of International Business,Hefei,Anhui 231131)
Abstract:In order to attract the tourists through the development of rural experience tourism products,the design concept,steps and methods of rural experience products were proposed.With the mountainous areas in West Anhui Province as example,its tourism resources and neighboring markets were analyzed,and four types of experiences products involving entertainment,escape,education and aesthetics were designed,which provides references for the development of experience products in remote rural tourism destination.
Keywords:Remote type  Rural experience tourism  Development of prodncts
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