阅读循环理论视域下图书馆阅读推广服务模式创新研究

阅读循环理论从多元化服务主体、广泛型阅读资源和互动型服务模式几方面拓展了图书馆阅读推广服务的创新发展。从图书馆阅读推广模式的发展趋势和阅读循环思维对图书馆的发展影响入手，指出图书馆创新阅读推广服务的必要性。然后从服务范围、服务主体、服务质量三方面阐述阅读循环理论对图书馆阅读推广服务模式的影响，指出了基于阅读循环理论下阅读推广服务在推广模式、阅读方式和共享平台方面的创新方向，并从转变思维、创新平台、革新技术、扩大宣传4个角度提出基于阅读循环理论的图书馆阅读推广服务模式的创新发展路径。

Research on the Service Mode Innovation of Library Reading Promotion from the Perspective of Reading Cycle Theory

The reading cycle theory has expanded the innovation and development of library reading promotion service from several aspects, such as multiple service provider, extensive reading and interactive service.This paper started with the development trend of library reading promotion mode and the influence of reading cycle thinking on the development of library, and proposed the necessity of library to innovate reading promotion service, and then described the influence of reading cycle theory on service scope, service provider and service quality, and pointed out the innovation direction on reading promotion mode, reading methods, and sharing platform, and put forward the innovation development path from the view of shifting thinking, innovating platform, reforming technology and expanding publicity.