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全媒体环境下复合阅读与推广策略
引用本文:曹爽. 全媒体环境下复合阅读与推广策略[J]. 农业图书情报学刊, 2017, 29(8): 145-147. DOI: 10.13998/j.cnki.issn1002-1248.2017.08.035
作者姓名:曹爽
作者单位:沈阳大学图书馆,辽宁 沈阳 110044
摘    要:阅读推广是图书馆的根本职责,随着互联网+的到来,人们提高了对阅读的重视,尤其是在全媒体背景下,复合阅读与推广所面临的挑战越来越大。简要分析了全媒体的含义,并提出全媒体环境下复合阅读与推广的必要性、推广实施及其策略,以期为相关人员提供参考。

关 键 词:全媒体  阅读  服务  策略  
收稿时间:2017-01-09

Compound Reading and Promotion Strategy in All Media Environment
CAO Shuang. Compound Reading and Promotion Strategy in All Media Environment[J]. Journal of Library and Information Sciences in Agriculture, 2017, 29(8): 145-147. DOI: 10.13998/j.cnki.issn1002-1248.2017.08.035
Authors:CAO Shuang
Affiliation:Shenyang University Library, Liaoning Shenyang 110044, China
Abstract:Reading promotion is the basic responsibility of library. With the advent of “Internet +”, people pay more attention to reading. Especially in the context of full media, compound reading and its promotion has been facing more and more challenges, and also opportunities. Based on it, this paper briefly analyzed the meaning of all media, and put forward the necessity, extension and implementation strategy of compound reading in all media environment, so as to provide reference for the related personnel.
Keywords:all media  
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