基于真性旅游的旅游动机3D指向分类法研究

国内外旅游动机研究结果表明:旅游动机就是一种纯心理活动,很难观测。其理论比较笼统、关注点片面也是造成旅游动机概念不确切和比较混乱的重要原因。作者根据目前国内游客结构的变化,分离出真性旅游与借故旅游,引入了控制论中的黑箱理论,将旅游动机看作是一个典型的黑箱,通过观察旅游者行动的指向来逼近旅游动机的本质。文中按照旅游行为的指向将旅游动机分为三个维度(一维空间、二维空间和三维空间)。由于受技术条件的限制目前人们的旅游行动还主要集中二维空间内,即人类生活空间的扩大;但随着时间的推移和技术的进步,一维和三维动机会越来越得到人们的重视。同时指出了这种分类对旅游规划和资源开发的指导意义。

Tourism motivation classification by using the direction of traveler action

The tour motive was taken as a typical black box to observe tour activity and then approach the essence of traveling motive.A type of tour motive direction classical method was put forward.The tour motive can be divided into three dimensions(space,two-dimensional space and 3D space).In order to be subjected to conditional restriction of technique currently,people's tour acts are still mainly concentrate inside the two-dimensional space.But along with time move and technology improve,more and more people will look for one dimension tour and 3D tour.