| 试论余杭区抹茶产业现状和发展方向 |
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| 引用本文： | 贾芬花. 试论余杭区抹茶产业现状和发展方向[J]. 现代农业科技, 2021, 17(17) |
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| 作者姓名： | 贾芬花 |
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| 作者单位： | 余杭区农业技术推广中心 |
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| 摘 要： | 近年来,随着消费者健康意识的提升和消费升级的影响,抹茶市场持续升温,抹茶被广泛关注。时尚的色调、厚重的文化感,加上自带的健康光环,让抹茶受到了消费者的青睐。本文拟通过对余杭抹茶产业现状、关键技术、市场开发等方面进行分析,提出我区抹茶产业下一步发展路径。
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| 关 键 词： | 抹茶 产业现状 关键技术 发展方向 |
| 收稿时间： | 2021-03-15 |
| 修稿时间： | 2021-03-15 |
On the present situation and development direction of matcha industry in Yuhang District |
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| Abstract: | Abstract:In recent years,with the promotion of consumers'' health awareness and the impact of consumption upgrading, matcha market has been heating up continuously, and matcha has been widely concerned.With its fashionable colors, profound cultural sense and its own health aura, matcha has been favored by consumers.By analyzing the present situation, key technologies and market development of Yuhang Matcha industry, this paper puts forward the next development path of Matcha industry. |
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