杭州西湖景区旅游资源质量综合评价

采用定性描述和定量评价相结合的方法，利用随机抽取游客进行现场评分的资料，建立了杭州西湖景区６个主要景点的旅游资源质量评价模型。依据各景点的综合得分值对各景点的旅游资源质量进行了评价，分析了９个评价要素对西湖景区旅游资源质量的影响。结果表明：三潭印月在各景点中位居榜首，而水景则是影响西湖景区旅游资源质量的主要因素。

Comprehensive Evaluation to Tourist Resources Quality in the West Lake Scenic Resorts of Hangzhou.

In this study,a total of six investigation plots with different kinds of tourist resources were selected in the West Lake scenic resorts of Hangzhou.Within each investigation plot,the factors to affect tourist resources quality(TRQ)were divided into nine evaluation elements.The observers selected randomly were asked to give an scale for each evaluation elements,ranging from 0 to 10.Six linear regression models,using the TRQ as a dependent variable and evaluation elements as independent variables,were developed.The results indicated that the scenic plot called Three Towers Mirroring The Moon was the best place where tourist like to visit in the six investigation plots,and the water scenic beauty was the important factor to affect the tourist resources quality in the West Lake scenic resorts.