屋顶绿化推广参与主体的合作博弈与均衡

政府、开发商和消费者是屋顶绿化推广的直接参与主体,其在不同的角色定位下矛盾的利益诉求是影响屋顶绿化发展的内在核心因素.运用博弈理论对三方在屋顶绿化推广过程中的两两博弈关系和行为选择进行深入分析,指出在三方合作博弈的过程中,政府起着关键的“强心剂”和“催化剂”的作用,促使开发商和消费者由有限理性向完全理性转变,以实现最终博弈的帕累托最优均衡,从而为政府制定推广政策提供了理论依据和优化建议.

Cooperative Game and Equilibrium among Participating Subjects of Roof Greening Promotion

The direct participating subjects of roof greening promotion are governments,developers and consumers,whose contradictory interests under different roles appears to be the inherent key factor affecting the development of roof greening.By using game theory,deep analysis on the two-two game relation and behavior choice is done and it points out that the government plays a key ＂tonic＂ and ＂catalyst＂ role in the process of cooperative game which makes developers and consumers transform from limited rationality to absolute rationality for the purpose of achieving Pareto optimal equilibrium.Then theoretical basis and optimization suggestions are provided for extension policy formulation.