| 我国有机食品产业发展的营销对策 |
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| 引用本文： | 余玫.我国有机食品产业发展的营销对策[J].河北农业科学,2009,13(7):100-101,110. |
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| 作者姓名： | 余玫 |
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| 作者单位： | 上海海洋大学经济管理学院,上海,201306 |
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| 摘 要： | 阐述了有机食品产业发展的背景,分析了我国有机食品行业面临的问题与挑战,提出了我国有机食品企业发展的营销对策。
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| 关 键 词： | 有机食品 细分市场 营销对策 |
Marketing Countermeasures of Organic Food Industry Development in China |
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| YU Mei.Marketing Countermeasures of Organic Food Industry Development in China[J].Journal of Hebei Agricultural Sciences,2009,13(7):100-101,110. |
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| Authors: | YU Mei |
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| Institution: | YU Mei (Management and Economic School, Shanghai Ocean University, Shanghai 201306, China) |
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| Abstract: | The background of organic food industry is introduced.The problems and challenges of organic foods industry in China are analyzed.The marketing countermeasures of developing the organic foods enterprises are put forward. |
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| Keywords: | Organic food Segment market Marketing countermeasures |
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