| 基于SWOT模型的新疆番茄加工业发展战略分析 |
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| 引用本文： | 程中海,罗芳. 基于SWOT模型的新疆番茄加工业发展战略分析[J]. 安徽农业科学, 2008, 36(11): 4741-4743 |
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| 作者姓名： | 程中海 罗芳 |
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| 作者单位： | 石河子大学经济贸易学院,新疆石河子,832003 |
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| 基金项目： | 石河子大学社科学术新人培植资金项目 |
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| 摘 要： | 利用SWOT模型系统全面地分析了新疆番茄加工业发展的优势、劣势、机遇和挑战,指出了可选择的战略矩阵,提出了新疆番茄加工业应逐步从扭转性战略向多样化经营战略和增长型战略过渡的建议。
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| 关 键 词： | 新疆 SWOT模型 番茄加工业 增长型战略 |
| 文章编号： | 0517-6611(2008)11-04741-02 |
| 修稿时间： | 2008-02-04 |
Analysis of the Development Strategy of Xinjiang Tomato Process Industry Based on SWOT Model |
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| CHENG Zhong-hai. Analysis of the Development Strategy of Xinjiang Tomato Process Industry Based on SWOT Model[J]. Journal of Anhui Agricultural Sciences, 2008, 36(11): 4741-4743 |
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| Authors: | CHENG Zhong-hai |
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| Abstract: | The development advantages,disadvantages,opportunities and challenges of tomato process industry in Xinjiang Province were analyzed systematically and completely.The optional strategy matrix was pointed out.Strategic suggestions of gradually transferring from the turn around strategy of tomato process industry in Xinjiang to diverse management strategy and growth-type strategy were put forward. |
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| Keywords: | Xinjiang SWOT model Tomato process industry Growth-type strategy |
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