| 农机企业可持续发展的SWOT分析及其战略思考 |
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| 引用本文： | 姜薇,赵黎明.农机企业可持续发展的SWOT分析及其战略思考[J].中国农机化,2007(1):64-66. |
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| 作者姓名： | 姜薇 赵黎明 |
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| 作者单位： | 天津大学,300072,天津市 |
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| 摘 要： | 运用SWOT分析法对农机企业外部环境的机会与威胁、内部环境的优势与劣势进行战略分析,其目的在于选择出适合农机企业未来发展的正确战略决策,为农机企业保持可持续的竞争力提供参考。
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| 关 键 词： | 农机企业 SWOT分析 可持续发展 战略思考 |
| 文章编号： | 1006-7205（2007）01-0064-03 |
| 收稿时间： | 2006-02-16 |
| 修稿时间： | 2006年2月16日 |
Development Strategies of Agricultural Machinery Enterprises based on SWOT Analysis |
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| JIANG Wei,ZHAO Li-Ming.Development Strategies of Agricultural Machinery Enterprises based on SWOT Analysis[J].Chinese Agricul Tural Mechanization,2007(1):64-66. |
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| Authors: | JIANG Wei ZHAO Li-Ming |
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| Institution: | Tianjin University, Tianjin, 300072, China |
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| Abstract: | The opportunities and risks of the external environment, as well as advantages and disadvantages of the internal settings of Chinese agricultural machinery enterprises are discussed, by using the analytical tools, such as SWOT. Some science-based strategies are designed to help agricultural machinery enterprises to keep their sustainable competitiveness. |
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| Keywords: | Agricultural Machinery Enterprises SWOT Analysis sustainable development strategic research |
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