试论高校生源战略管理与竞争情报工作

因生源市场的复杂性，高校生源战略管理需要良好的竞争情报工作。其质量受情报人员对本校情况的了解水平、对竞争情报源的掌握程度及对各种竞争信息之间存在的复杂的相互关系的逻辑分析强度等因素的影响。要提高生源战略管理竞争情报质量，必须要提高情报人员的素质，加强竞争情报资源建设，并对情报工作实施较强的制度控制等。

Discussion On The Strategies Management For The Source Of The Student In High School And Competitive Intelligence Job

Because of the complexity of the source market, the source of the student in high school strategies man- agement needs excellent competitive intelligence job. The quality is affected by the factors such as the understand- ing level of the staff to the job, the mastery degree to the competitive source and the analysis to the complexity ex- isting in the competitive information. So only the qualification of the staff is improved, the quality of the source of the student in high school and competitive intelligence job can make progress. Moreover, it is necessary to strength- en the competitive intelligence construction and make strong control to the intelligence job application.