上甘棠古村落旅游文化活化研究

近年来古村落旅游受到广泛关注。古村落文化的活化，可以促进传统文化的传承与发 展，增加居民的文化保护意识，提升居民的文化自信，突出地域特色，提升旅游业的品质和内涵， 推动上古村落的可持续发展。本文对上甘棠文化旅游发展现状进行分析，从活化文化灵魂、唤 醒文化记忆、激发文化活力、重塑文化价值、丰富文化体验等几个方面提出上甘棠文化活化的建 议。

A study on the Activation of Tourism Culture in Shanggan Tang Ancient villages

In recent years, ancient village tourism has received extensive attention. The activation of the ancient village culture can promote the inheritance and development of traditional culture, increase residents 'cultural protection awareness, enhance residents' cultural self-confidence, highlight regional characteristics, enhance the quality and connotation of tourism, and promote the sustainable develop? ment of ancient villages. In this paper, the author analyzes the development of culture and tourism in Shanggantang, and puts forward some suggestions on activating the culture from the aspects of activat? ing the soul of culture, awakening cultural memory, stimulating cultural vitality, reshaping cultural val? ue, and enriching cultural experience.