| 基于大数据技术解决饲料企业发展困境的对策研究 |
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| 引用本文： | 李淑兰. 基于大数据技术解决饲料企业发展困境的对策研究[J]. 中国饲料, 2021, 0(1): 139-142 |
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| 作者姓名： | 李淑兰 |
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| 作者单位： | 景德镇学院 |
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| 基金项目： | 大数据环境下电信审计风险管理系统研究(GJJ181133)。 |
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| 摘 要： | 应用大数据技术,可以为企业提供及时、精准、有效的数据依据,可以改善产品的供求关系,优化资源配置,促进企业转型升级.本文分别从企业资源整合能力、线上线下融合发展模式、大数据技术应用、产品科技含量四个方面分析了我国饲料企业的发展困境及存在的问题,并提出加强大数据技术在饲料企业的技术应用、线上线下一体化营销策略、促进产品技术...
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| 关 键 词： | 饲料企业 大数据 融合 |
Research on countermeasures to solve the development dilemma of feed enterprises based on big data technology |
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| LI Shulan. Research on countermeasures to solve the development dilemma of feed enterprises based on big data technology[J]. China Feed, 2021, 0(1): 139-142 |
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| Authors: | LI Shulan |
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| Affiliation: | (Jingdezhen University,Jingdezhen,Jiangxi Province 333000,China) |
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| Abstract: | The application of big data technology can provide timely,accurate and effective data basis,improve the relationship between supply and demand of products,optimize resource allocation,promote the transformation and upgrading of enterprises.This paper analyzed the developmant difficulties and existing problens of feed enterprises in China from the aspects of enterprise resource integration ability,online and offline integration development mode,big data technology application and product technology content,and proposes to strengthen the technology application of big data technology in feed enterprises,the integrated marketing strategy of online and offline,promote product technology upgrading and realize the leap forward improvement of product quality in order to solve the development dilemma of enterprises and improve the economic benefits of enterprises. |
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| Keywords: | feed enterprises big data technology fusion |
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