宁夏枸杞产业发展现状与对策

为促进宁夏枸杞产业高质量发展，对宁夏枸杞产业发展现状进行了调查，分析了宁夏枸杞产业发展的优势、成效及制约因素，针对生产环节问题突出、企业创新动能不足、品牌提升与保护不足、竞争力弱等发展困境，提出了提升质量安全、推进枸杞深加工及产品研发、持续推进枸杞科技创新、强化宁夏枸杞品牌保护、拓展枸杞市场渠道等促进宁夏枸杞产业发展的对策。

Study on the Development Status, Dilemmas and Countermeasures of Wolfberry Industry in Ningxia

In order to promote the high-quality development of wolfberry (Lycium barbarum) industry in Ningxia, through the investigation and analysis of the development status of wolfberry industry in Ningxia, the advantages, achievements and bottlenecks of wolfberry industry development in Ningxia were analyzed. In view of the development difficulties such as prominent production issues, lack of enterprise innovation kinetic energy, insufficient brand promotion and protection, and reduced competitiveness, some countermeasures and suggestions were put forward to promote the development of wolfberry industry in Ningxia, such as improving quality and safety, promoting deep processing and product research and development, continuously promoting scientific and technological innovation on wolfberry, strengthening brand building of Ningxia wolfberry and expanding market channels of wolfberry.