| 浅谈中小企业如何赢得竞争优势 |
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| 引用本文： | 何勤. 浅谈中小企业如何赢得竞争优势[J]. 排灌机械, 2000, 18(2): 22-23 |
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| 作者姓名： | 何勤 |
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| 作者单位： | 江苏理工大学工商管理学院!江苏省镇江市212013 |
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| 摘 要： | 竞争是市场经济的必然产物。该文阐述了中小企业应如何在激烈的市场竞争中，分析自身特点，制定适合的经营战略和不断创新，以赢得竞争优势。
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| 关 键 词： | 经营战略 中小企业 创新 市场竞争 中国 |
ON THE SMALL AND MIDDLE SIZE ENTERPRISES WINING THE COMMERCIAL COMPETITIONS |
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| He Qin. ON THE SMALL AND MIDDLE SIZE ENTERPRISES WINING THE COMMERCIAL COMPETITIONS[J]. Drainage and Irrigation Machinery, 2000, 18(2): 22-23 |
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| Authors: | He Qin |
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| Abstract: | WT10.5,10.]Competition is the key point of market economic system. According to their specialties and using right marketing strategies and through continual technical innovations, the key of how the small and middle size enterprises win the severe commercial competitions is discussed in this article. |
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| Keywords: | Enterprise Competition Marketing strategies Innovation |
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