| 海南咖啡产业链发展战略研究 |
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| 引用本文： | 欧阳欢,王庆煌,龙宇宙,董云萍,符红梅.海南咖啡产业链发展战略研究[J].热带农业科学,2012,32(8):58-63. |
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| 作者姓名： | 欧阳欢 王庆煌 龙宇宙 董云萍 符红梅 |
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| 作者单位： | 1. 中国热带农业科学院香料饮料研究所,海南万宁571533 国家重要热带作物工程技术研究中心,海南万宁571533
2. 中国热带农业科学院香料饮料研究所,海南万宁,571533 |
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| 基金项目： | 海南省自然科学基金“非传统因素对海南咖啡产业发展影响及应对研究”(No.710250);公益性行业(农业)科研专项项目“热带特色香辛饮料作物产业技术研究与示范”(No.200903024) |
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| 摘 要： | 农业产业链发展战略的关键在于找到能够提升产业链核心竞争力的战略环节。咖啡是海南传统和优势的热带作物,但受着不同因素的影响,咖啡产业无法做大做强。通过对海南咖啡产业链影响分析,提出以销售和服务为主导的战略环节,不断拓宽和延伸咖啡产业链,走原产地保护和品牌化建设之路,培育"兴隆咖啡"和"福山咖啡"两大产业集群主体,大力发展咖啡科研、种植、加工、销售和旅游一体化的产业发展模式的思路及对策。
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| 关 键 词： | 海南 咖啡 产业链 发展战略 |
Development Strategy of Hainan Coffee Industry Chain |
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| OUYANG huan,WANG qinghuang,LONG yuzhou,DONG yunping,FU hongmei.Development Strategy of Hainan Coffee Industry Chain[J].Chinese Journal of Tropical Agriculture,2012,32(8):58-63. |
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| Authors: | OUYANG huan WANG qinghuang LONG yuzhou DONG yunping FU hongmei |
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| Institution: | 1)(1 Spice and Beverage Research Institute,CATAS,Wanning,Hainan 571533; 2 National Center of Important Tropical Crops Engineering and Technology Research, Wanning,Hainan 571533) |
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| Abstract: | Find be able to enhance the core competitiveness of the industry chain strategic link is the key to agricultural industrial chain development strategy.Coffee is the Hainan tradition and the advantages of tropical crops,but under the influence of the different factors of the coffee industry is not bigger and stronger.This article through to the Hainan coffee industry chain effect analysis,put forward to sales and service as the leading strategic link,widen ceaselessly and extend the coffee industry chain,taking protection of origin and brand building road,breed "Xinglong coffee" and" Fushan coffee" two big industrial cluster main body,develop scientific research,cultivation,processing,coffee sales and the integration of tourism industry development mode of thinking and countermeasures. |
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| Keywords: | Hainan coffee industrial chain development strategy |
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