移动互联网环境下农机企业危机沟通的思考*

从危机沟通的渠道、危机沟通的具体策略、危机沟通的后续行动三个方面,为中国农机企业的危机沟通提供可行建议。以形象修护理论为基础,结合移动互联网环境传播特点以及中国农业机械化发展的实际情况,分析新浪新闻手机客户端、今日头条手机客户端上的两条农机质量纠纷视频。推荐农机企业使用的8条具体策略包括:否认事件不实部分;表明事件的意外属性;阐明自身出发点;阐明自己的贡献及所做出的努力;提出物质补偿;提出改进措施;承担有错部分;主动向用户征询意见。提出危机沟通应在线上、线下两种渠道进行,危机沟通应与具体行动相结合。     

在DELPHI5.0平台上利用NETBIOS设计网络通讯软件的探讨

在组建六道湾煤矿企业信息网的过程中,我们利用DELPHI5.0平台所提供的NET-BIOS接口单元,解决了从企业原有的专用网络上获取广播数据包的异构网络间通讯问题,本文介绍了DELPHI5.0平台所提供的NETBIOS接口单元的组成及主要功能,并详细说明了网络广播数据包接收器的编程方法.     

Pheromone-based communication disruption ofAdoxophyes orana on peach using the new RAK 3+4 dispensers and their effect on development of fruit rot diseases

The effectiveness of the pheromone-based communication disruption method was examined against the summerfruit tortrix,Adoxophyes orana F.v.R. (Lepidoptera: Tortricidae), a pest of peach trees, using the new RAK 3+4 dispenser (BASF). NoA. orana males were captured in pheromone traps inside the experimental orchards, which were saturated with the RAK 3+4 dispensers. The percent of damaged leaves was practically zero, while the level of damaged fruits was 0–6% in pheromone-treated orchards. The percentage of fruit rot caused byMonilinia laxa was lower in pheromone-based communication disruption orchards than in the control. It was concluded that the RAK 3+4 dispenser could be used againstA. orana as an economical and environmentally friendly method.     

Responding to Economic Crisis in Sub-Saharan Africa: New Farmer-Developed Pest Management Strategies in Cocoa-Based Plantations in Southern Cameroon

Cocoa is a key or source of income and poverty reduction in the humid forest of Southern Cameroon. Cameroon like other African countries went through a major economic crisis in the early 1980s with a decline in international commodity prices and significant changes in macroeconomic policies. Structural adjustment reforms following the economic crisis led to removal of fertilizers and pesticides subsidies, cocoa price liberalization and the overall withdraw of Government interventions from the cocoa sub-sector. Cocoa input price increases have been compounded by the devaluation of the CFA Franc, which doubled the prices of the imported pesticides which were considered key to the control of cocoa pests. This overall economic shock led to changes in cocoa producer's production decisions as a response to minimize cost. Among the changes the use of alternatives to imported chemicals for cocoa pest control. Farmers responded to the high prices of pesticides by developing, from local botanical knowledge and pest management strategies, which include plant extracts and plant extracts mixed with pesticides at different proportions. This is a major decision given the importance of imported chemical in the cost of production of cocoa. Valuable indigenous knowledge from farmers could be used also as an effective support system for communicating and diffusing modern knowledge and technologies to farmers. The paper describes the farmer knowledge-based alternatives to chemical pesticides for pest control in cocoa fields as a response to high pest control costs. Pest management specialists are urged to take advantage of this shift in practice and assess their effectiveness for further use. Two sets of questions are posed: (1) were the conventional insecticides, with all their problems, really necessary? and (2) are the materials derived from locally grown plants effective pest management agents or are they, in some way, placebos?     

高校图书馆人才危机及其对策

随着信息技术的发展和人们信息需求水平的提高,高校图书馆的人才危机也发生了变化,主要体现为高校图书馆馆员有限的能力与读者日益提高的信息需求水平的矛盾。这是由于高校图书馆馆员偏低的学历层次、不合理的学科结构以及较低的工作积极性所造成的。对此,提出了诸如建立有效的交流机制、激励机制、人员流动机制以及提升馆员学历层次等办法及建议,来缓和这一矛盾。     

农村基层信访工作在社会危机管理中的效用研究

信访工作是党和政府联系群众的桥梁与纽带,是维护和实现群众民主权利的重要手段。随着农村经济的迅猛发展和农村改革的不断深化,给农村社会经济生活和人们的利益关系带来极大的变动,所引发的群众来信来访事件有所上升,有些过激行为和群体性事件对社会发展造成极其恶劣的影响。做好农村基层的信访工作,在社会危机管理中将发挥重大效用。     

大学校园文化景观意义传达的符号学机制——以湖南大学校园文化景观为例

论述了校园文化景观建设的重要性,分析了校园文化景观作为符号在传达意义时所要进行的符号传媒介的选取类型和符号意义的关联方式,并以湖南大学校园文化景观为例.同时指出,只有处理好校园文化景观的物象和意象两个层面的内容,才能建设优秀的校园文化景观.     

移动通信基站在森林防火工作中的应用

移动通信基站基于卫星系统和通信系统的相关技术已相对成熟,在森林防火工作中已逐渐推广应用。本文根据工程实例,简要阐述了移动通信基站在森林防火工程项目中的应用。     

漠大原油管道SCADA通讯中断原因及应对措施

漠大原油管道SCADA控制系统通讯中断频繁,严重威胁管道的安全运行。基于漠大原油管道通讯中断数据,统计分析了通讯中断时长、通讯中断类型的比例分布特性,结果表明,时长2～12 h的通讯中断频次最高,占总中断次数的44.3%。探讨了漠大原油管道通讯中断原因,其中天气因素与设备故障是导致通讯中断的主要因素,共导致了74.4%的通讯中断时长。为了降低通讯中断频次,结合漠大原油管道的运营现状,提出了4项管理措施：加强天气监控及现场作业管理,做好应急预案;完善管道保护程序;积极开展维护修复工作;加快推进加格达奇以南光缆割接与测试工作。