基于消费者倾向调查的南疆文化遗产旅游线路设计

文化遗产旅游是当前旅游的热点,文章通过文案调查、个人访谈调查、问卷调查,对新疆南疆文化遗产旅游者消费倾向进行调查,分析了当前南疆地区文化遗产旅游的主体旅游者构成,旅游者喜欢参与的文化遗产旅游项目,旅游者对南疆文化遗产旅游的实际印象及感受,对南疆地区文化遗产旅游线路进行再设计。以期能够为南疆地区发展文化旅游提供参考,并对我国文化旅游市场提供借鉴。     

北京市婴幼儿奶粉市场调研

国产奶粉的质量问题引起社会和公众极大关注,国际著名品牌奶粉成为众多奶粉消费者的首选,如何重整消费者对国产奶粉的信心,成为乳品企业和政府有关部门研究的重点。通过问卷调查,研究北京市婴幼儿奶粉的购买和消费情况,以及消费者对婴幼儿奶粉质量关注度和购买影响因素;运用SPSS统计软件,分析国际品牌与国内品牌奶粉的质量差异,表明国内外品牌奶粉在营养成分上并无显著性差异,对此提出提升消费者信心的相关建议:加强质量监控;注重国产奶粉的品牌建设;提高产品差异化,进行市场细分。     

The flavor of high-quality beef – a review

Flavor of beef has been recognized as an equal quality trait to tenderness and lately high correlations between beef flavor and overall liking of beef have been demonstrated. In this review, we evaluate the effect of breed, sex, age, feeding, growth rate, slaughter method and aging on beef flavor. A common determinator for these factors is their influence on intramuscular fat (IMF) where more IMF increase the overall flavor liking. Feeding can, however, affect the flavor of beef beyond that of the amount of IMF. In several studies, pasture or pasture-based silage lead to a beef flavor characterized as fishy, gamey and grassy in contrast to concentrate-fed beef cattle. A geographical difference in flavor preferences of high-quality beef exists, most clearly illustrated among US consumers who prefer beef from concentrate-fed cattle, whereas European consumers tend to prefer beef from cattle fed a mixed diet on pasture and concentrate.     

赣州茶制品市场消费者行为分析及营销对策

[目的]分析赣州市茶制品市场的消费者行为,并提出营销对策,为该地区茶产业的结构调整及升级转型提供理论依据.[方法]基于计划行为理论(Theory of planned behavior,TPB)分析消费者行为影响因素,通过问卷调查得到赣州茶制品消费者相关数据,运用回归模型对消费者的消费意愿、消费行为及其相关性进行实证分析.[结果]消费意愿和消费行为受消费者人口统计学特征、消费动机、茶制品认知、产品要素、参照群体、企业营销等因素不同程度的影响;消费意愿与消费行为存在极显著正相关(P<0.01).TPB模型对赣州消费者茶制品消费行为具有很好的解释力.[建议]组合多种营销方式,提升市场扩散效果;打造企业形象名片,提升企业内在竞争力;普及茶制品知识,提高消费者认知;完善茶制品信息,提高消费者认可度;畅通有效信息渠道,赢得消费者口碑;购买渠道多样化,培育"互联网+".     

黑腹果蝇的一些生物学特性观察

在室内对危害葡萄的黑腹果蝇的一些生物学特性进行了深入观察。结果表明,黑腹果蝇在25℃下卵、幼虫、蛹的发育历期分别为（1.08±0.19）,（4.39±0.43）,（3.9±0.25）d。成虫交尾时间集中在21：30-23：00,持续5-20 min,交尾后具有梳理行为。并常将卵产在果肉边缘的坡面上,每次产2-8粒。幼虫喜在葡萄梗、器皿壁等较硬场所化蛹。羽化时间集中在4：30-7：30。成虫对不同水果的嗜好强弱程度是依次是葡萄、苹果、香蕉、桃、梨;而对巨峰、马奶、无核白、红提等葡萄品种的嗜好程度无显著性差异（P〉0.05）,但葡萄损伤时间影响其嗜好程度,对损伤3 d和4 d的葡萄嗜好程度显著高于损伤2 d的葡萄,也都极显著高于损伤1 d的（P〈0.01）。幼虫对葡萄和香蕉嗜好程度显著高于梨、桃和苹果（P〈0.05）;对红提的嗜好程度显著大于巨峰、马奶、无核白品种。     

消费社会及其对人的发展的影响

消费社会是一个以生活必需品以外的消费为主的社会,其本质特征是一种符号消费。消费社会为人的发展提供了丰富的物质基础和社会发展环境,但由于消费社会是建立在以物为中心的基础之上的社会,容易导致物质资源的浪费和精神生活的空虚。在当前背景下,应关注人的生命本性,引导人们朝着自由全面的方向发展。     

基于消费角度的银川市设施蔬菜市场问题研究

通过实地调查方式,研究消费者对设施蔬菜的实际购买行为.运用消费者行为理论,对影响购买行为的因素进行实证分析,探讨设施蔬菜市场供需体系存在的问题及对策,为改善银川市设施蔬菜的生产销售问题提供建议.     

Explaining farmers’ reluctance to adopt green manure cover crops planting for sustainable agriculture in Northwest China

Green manure cover crops (GMCCs) planting has a potential for mitigating greenhouse gas emissions (GHG) in agroecosystems and provides important ecosystem services, thereby achieving the Sustainable Development Goals (SDGs) stipulated by the United Nations. However, the advantages of cultivating GMCCs on arable land are not widely recognized. For example, in the whole of China, the GMCCs planting area is less than 3.5% of total arable land. The aim of this study is to explore reasons for the low adoption rate of GMCCs planting. Using best–worst scaling (BWS) approach, farmers ranked their preferred conservation practices including three types of GMCC cropping systems. Taking Gansu Province in Northwest China as a case study, a survey with 276 farmers was conducted. The findings indicated that three factors are related to the low adoption rate of GMCCs: 1) farmers preferred improving farmland irrigation facilities and substituting chemical fertilizers with organic rather than planting GMCCs; 2) lack of awareness and understanding of government policy on GMCCs and limited access to training courses; 3) financial support and subsidies from the government are insufficient. This study provides insights and strategic implications for policymakers on how to further promote GMCCs in the future.     

南阳市农村居民消费需求不足现状研究

为探讨南阳市农村居民消费需求不足的现状,采用文献回顾与前瞻性分析及逻辑推理相结合的方法,分析南阳市农村居民消费需求不足的现状,以期为扩大农村居民消费需求提供依据。结果显示,南阳市农村居民消费总量不断扩大,但整体消费水平不高;南阳市农村居民的恩格尔系数逐年下降,但和城镇相比差距仍然较大;南阳市农村居民消费结构有待优化,需求收入弹性较大的消费品比重不高。     

洋奶粉冲击下国产奶粉如何重塑消费者信心--基于对国产奶粉消费者信任度的社会调查

2008年以来,国产婴幼儿奶粉的质量安全事故频发,国产奶粉的消费者信心十分低迷。与此同时,洋奶粉在中国奶粉市场上快速扩张,国内消费者对洋奶粉的旺盛需求导致我国奶粉进口额连年增加,这对于中国乳业的整体发展以及产业结构的调整和进出口结构的优化都是极为不利的。本文在对国产奶粉消费者信任度调查的基础上,分析了国产奶粉的市场需求及消费者信心现状,并对国产奶粉如何重塑消费者信心提出了相应的对策建议。