农产品包装设计现状及改进措施

随着社会经济的快速发展，消费者对农产品包装提出了更高要求。包装是在近几年才出现的新兴行业，包装行业的产生则是为了满足消费者对包装的需求，从而促进农产品的销售。为了打破农产品包装的固定存在模式，就必须对农产品包装进行创新，推动市场经济的发展。以现代农产品便携式包装的创新设计研究为核心进行阐述。 

Present Situation and Improvement Measures of Packaging Design of Agricultural Products

With rapid development of social economy，consumers have put forward higher requirements for packaging of agricultural products.Packaging is a new industry that has only appeared in recent years.Emergence of packaging industry was to meet consumer demand for packaging，thereby promoting sale of agricultural products.In order to break fixed mode of agricultural product packaging，packaging of agricultural products should be innovated to promote development of market economy.Therefore，innovative design research of portable packaging for modern agricultural products was elaborated.