Herbicide application and direct drilling improves establishment and yield of chicory and plantain

The herbs chicory ( C ichorium intybus L.) and plantain ( P lantago lanceolata L.) are increasingly popular summer forage cropping options for dairy producers. However, the impact of different establishment methods on their productivity is largely unknown. Four establishment methods for chicory and plantain crops sown into non‐cultivated ryegrass pastures in spring were compared. Establishment methods included direct‐drilling or broadcasting seed into existing pastures, with or without herbicide application before sowing in a 2 × 2 factorial design. It was hypothesized that plant establishment and growth would be enhanced by spraying to kill existing ryegrass pasture and direct‐drilling herbs (Spray and Drill, SD) compared with broadcasting seed with no herbicide application (Unsprayed and Broadcast, UB). This hypothesis was supported with an additional 2·1–2·3 t DM ha^?1 grown over 201 d from swards established by SD, compared with swards established by UB. The SD method also increased the plant density of the herbs and reduced the proportion of weed species. Spraying and direct drilling is more expensive than broadcasting seed with no herbicide application, but the increase in yield means that extra feed can be supplied at less than half the cost of purchasing the equivalent amount of feed. Therefore, for optimal economic outcomes, chicory and plantain swards should be established by applying herbicide to existing pasture and direct‐drilling seed.