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中日茶叶产业政策导向比较及给韩国茶产业的启示
引用本文:申素熙,梁月荣.中日茶叶产业政策导向比较及给韩国茶产业的启示[J].茶叶科学,2011,31(6):552-560.
作者姓名:申素熙  梁月荣
作者单位:浙江大学茶叶研究所,浙江杭州,310058
基金项目:茶叶产业技术体系经费资助
摘    要:本文分析比较了中国和日本茶叶产业政策导向,并据此对韩国茶叶产业发展提出建议.研究认为,中国和日本茶叶产业政策引导的共同特点是:以高档茶为目标进行产品结构优化;通过互助组织提高茶农的组织化程度;构建茶产业区域集中化和产品质量个性化,增强区域竞争力;引导资源综合利用,提高产业整体效益.但两国也存在差异:中国注重提高名优茶的...

关 键 词:茶叶产业  政策导向  产品结构  组织化  区域竞争力  资源综合利用

Comparison of Tea Industry Policy Orientation between China and Japan and Their Quotable Experiences for Korea Drawing on
SHIN So-hee,LIANG Yue-rong.Comparison of Tea Industry Policy Orientation between China and Japan and Their Quotable Experiences for Korea Drawing on[J].Journal of Tea Science,2011,31(6):552-560.
Authors:SHIN So-hee  LIANG Yue-rong
Institution:Zhejiang University Tea Research Institute,Hangzhou 310058,China
Abstract:Policy orientation in tea industry between China and Japan was compared and their quotable experiences for Korea to draw on were discussed.The universality in tea industry policy orientation of China and Japan was to optimize tea product structure aiming at lifting top grade teas,to promote organization of tea farmers through mutual aid association,to increase regional competitiveness by intensive management and individuation of product quality,to improve economic performance through comprehensive utilization of tea resources.The differences between these two countries are as follows: China emphasize the production efficiency of top grade teas,bring about the scale economy which takes the producers as the center and maximizing the utilization of regional tea resources to realize differentiation strategy of products and marketing;Japan focuse on the individuality of top grade teas,the marketing strategy takes the producers as the center,the diversification of the regional tea industry and the economical and ecological benefits during utilization of tea resources.It is considered that Korea should draw on China and Japan’s experiences in policy orientation to promote its tea industry.
Keywords:tea industry  policy orientation  product structure  organization  regional competitiveness  resource comprehensive utilization
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