| 建立新型的林木产品营销体系 |
| |
| 引用本文： | 刘志.建立新型的林木产品营销体系[J].林业资源管理,2007(1):34-37. |
| |
| 作者姓名： | 刘志 |
| |
| 作者单位： | 东北林业大学林学院,黑龙江,哈尔滨,150040 |
| |
| 摘 要： | 林木产品销售应从树立正确的营销观念开始,通过营销环境分析和市场预测,制定营销组合策略,建立一套符合市场法则的营销体系。
|
| 关 键 词： | 林木产品 市场 营销 |
| 文章编号： | 1002-6622（2007）01-0034-04 |
| 收稿时间： | 2006-11-07 |
| 修稿时间： | 2006-11-072006-12-22 |
Establishment of A New Type of Forest Product Marketing System |
| |
| LIU Zhi.Establishment of A New Type of Forest Product Marketing System[J].Forest Resources Management,2007(1):34-37. |
| |
| Authors: | LIU Zhi |
| |
| Institution: | Forestry College, Northeast Forestry University, Harbin 150040, Heilongjiang Province, China |
| |
| Abstract: | Marketing of forest products shall be based on the right marketing concept.Through the analysis of marketing environment and prediction of market,an integrated marketing strategy shall be developed and a marketing system that complies with the market rule established. |
| |
| Keywords: | forest product market marketing |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
