甘肃农村消费市场的潜力分析及启动思路

通过对甘肃省农村消费市场现状和制约因素的分析,认为近年来甘肃省农村居民消费在甘肃省的最终消费中所占比重较小,而且存在着农村市场份额持续下降和城乡居民消费差异扩大的趋势,这是由农民收入增长缓慢、农村居民预期收入的不确定性、以及消费环境和消费观念所致,但同时又存在着一些有利于开拓甘肃省农村居民消费市场的因素,甘肃省的消费市场仍然具有较大的上升空间,农村居民消费潜力可观。甘肃省应通过农村税费改革、发展非农产业和城市产业、积极发展小城镇等措施大力启动农村消费市场,以推动全省经济的全面增长。

Potential analysis and start-up consideration of rural consume market in Gansu province

This article analyses the present situation and restriction factors of village consume market of Gansu province, the rural consume proportion made up a little of the whole province consume and this proportion had the trend of decline, meanwhile, the gap between city consume level and rural consume level was widening in recent years. All of above problem was ascribed to the slower increasing income of farmers, the uncertainty of farmer’s income, consume environment and concept. Nevertheless, there were a lot of advantages carve out of that were beneficial to the rural consume market of Gansu province, the market had a great room to ascending and the farmer’s consume potential had a bright foreground. The government should start-up the rural consume market through the reformation of tax and fee, developing the non-agriculture industry and the urban industry, expanding the small town and so on to promote the economic increasing.