| 电子商务环境下生鲜农产品冷链物流现状分析及优化研究 |
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| 作者姓名： | 赵梅 |
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| 作者单位： | 河南交通职业技术学院 河南,郑州 450046 |
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| 基金项目： | 豫交院2019-55-21) |
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| 摘 要： | 本文在总结生鲜冷链物流行业的现状及发展趋势基础上，对生鲜冷链物流中存在的高成本、
低体系化建设以及较低技术水平等问题存在的原因进行剖析，并针对这些问题提出了积极推进冷链
技术提升、加强产业标准化建设、提高仓储管理水平等优化策略。
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| 关 键 词： | 电子商务 冷链物流 生鲜农产品 |
Analysis and Optimization of Cold Chain Logistics of Fresh Agricultural
Products in E-commerce Environment |
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| Authors: | ZHAO Mei |
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| Institution: | Henan College of Transportation |
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| Abstract: | On the basis of summarizing the current situation and development trend of fresh cold chain logis?
tics industry, this paper analyzes the reasons for the problems of high cost, low systematization construction
and low technical level in fresh cold chain logistics, and puts forward some optimization strategies to actively
promote the upgrading of cold chain technology, strengthen the construction of industrial standardization and
improve the level of storage management. |
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| Keywords: | e-commerce cold chain logistics fresh agricultural products |
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