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台湾农业产销班的管理模式及启示
引用本文:段小力,蒋峰.台湾农业产销班的管理模式及启示[J].热带农业科学,2012,32(1):69-73.
作者姓名:段小力  蒋峰
作者单位:1. 北京大学经济学院,北京100861/郑州师范学院经管学院,河南郑州450044
2. 海南省科学技术协会国际部,海南海口,570203
基金项目:2011年河南省软科学研究计划项目“郑州都市休闲农业深层开发问题研究”(No.112400450368)
摘    要:在对台湾农业产销班调研的基础上,分析台湾农业产销班的发展背景,从市场营销、生产控制、人力资源、财务管理方面探讨台湾农业企业化管理的主要策略,提出我国大陆发展农民专业合作社发展的对策与建议。

关 键 词:农业产销班  农民专业合作社  企业化管理  台湾

Management Mode of Agricultural Production and Marketing Groups in Taiwan and Its Enlightenments
DUAN Xiaoli,JIANG Feng.Management Mode of Agricultural Production and Marketing Groups in Taiwan and Its Enlightenments[J].Chinese Journal of Tropical Agriculture,2012,32(1):69-73.
Authors:DUAN Xiaoli  JIANG Feng
Institution:1 Economic School,Peking University,Beijing 100086; 2 School of Economics,Zhengzhou Normal University,Zhengzhou,Henan 450044; 3 International Department,Hainan Association for Science and Technology,Haikou,Hainan 570203)
Abstract:As the main pattern of agro-production and marketing organization,agro-production and marketing group plays an important role in triggering the local rural development,and farmers’ income has been greatly improved.On the basis of investigation in Taiwan,the paper analyzes the background of the agro-groups and explores the development strategy from marketing,production control,human resource and financial management.And finally,measures and suggestions are put forward to promote the rural development of farmers’ cooperative organizations in mainland China.
Keywords:agricultural production and marketing group  farmer cooperative organization  entrepreneurial management
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