| 基于体验经济的“休闲体育农家乐”经营模式创新 |
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| 引用本文： | 赵伟,梁强,李娜,杨维.基于体验经济的“休闲体育农家乐”经营模式创新[J].安徽农业科学,2010,38(24):13504-13505. |
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| 作者姓名： | 赵伟 梁强 李娜 杨维 |
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| 作者单位： | 天津财经大学,天津,300222 |
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| 基金项目： | 天津财经大学科研发展基金，国家旅游局规划项目 |
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| 摘 要： | 休闲体育在我国逐步普及的同时，“农家乐”以其回归自然的特点，吸引了大量的城市居民的参与。我国社会经济有向体验经济阶段过渡的趋向，鉴于休闲体育与“农家乐”相似的经营目的，可考虑把两者结合起来共同发展，这样，不仅能促进休闲体育活动深入人们的生活，还能促使新农村经济的壮大。
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| 关 键 词： | 体验经济 休闲体育 农家乐 模式 |
Business Mode Innovation of "Leisure Sports Nongjiale" Based on Experience Economy |
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| ZHAO Wei et al.Business Mode Innovation of "Leisure Sports Nongjiale" Based on Experience Economy[J].Journal of Anhui Agricultural Sciences,2010,38(24):13504-13505. |
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| Authors: | ZHAO Wei |
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| Institution: | ZHAO Wei et al (Tianjin University of Finance and Economics,Tianjin 300222) |
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| Abstract: | Leisure sports in China has gradually widespread,mass sports are also carried out in full swing. At the same time,Nongjiale return to its natural characteristics,but it also attracted the attention of more and more urban residents. Today Chinas society and economy has the trend of transition to experience economic stage. In view sports and leisure Nongjiale has a similar purpose of the operation,sports leisure and Nongjiale can be combined for the cooperative development. This not only can promote people's ... |
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| Keywords: | Experience economy Leisure sports Nongjiale Mode |
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