浙江省培育精品“农家乐”研究进展

近年来，浙江省“农家乐”产业蓬勃发展。省委、省政府提出培育精品“农家乐”示范区，使浙江省“农家乐”由粗放型发展向精品型、特色型发展转变，在努力提高“农家乐”发展经济效益的同时，积极提高生态效益，推动浙江农家乐休闲旅游业的健康持续发展。作者就浙江省在培育精品“农家乐”方面所采取的做法（如规划编制、人才培养、品牌建设等）进行研究，并进一步提出思考建议。

Research Progress of High-quality Farm Tourism Development in Zhejiang Province

Farm tourism in Zhejiang province has got a great development in recent years.High-quality farm tourism demonstration area were established by provincial party committee and the government.By turning extensive development to a high-quality and characteristic one,the economic and ecological benefits of farm tourism was enhanced,and the sustainable development of rural leisure tourism was promoted.This article researched current practices of developing high-quality farm tourism in Zhejiang,and put forward con...