| 关于西部农产品品牌竞争力的思考 |
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| 引用本文： | 张,琳.关于西部农产品品牌竞争力的思考[J].中国农学通报,2004,20(5):294-294. |
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| 作者姓名： | 张 琳 |
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| 作者单位： | 西北农林科技大学经济管理学院,陕西,杨凌,712100 |
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| 基金项目： | 陕西师范大学青年科研基金项目资助. |
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| 摘 要： | 加入WTO后,中国农业，尤其是西部地区的农业面临着巨大的竞争压力，表现在西部农业竞争力不强。本文强调提升西部农业竞争力的核心是农产品品牌竞争力。针对西部农产品品牌竞争力弱的现状，提出增强西部农产品品牌竞争力的途径。
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| 关 键 词： | 西部农业 农产品 品牌竞争力 |
Thinking about competitive ability of western farm productions |
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| Zhang Lin.Thinking about competitive ability of western farm productions[J].Chinese Agricultural Science Bulletin,2004,20(5):294-294. |
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| Authors: | Zhang Lin |
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| Institution: | (Northwest Sci-Tech University of Agriculture and Forestry, Yangling Shannxi 712100) |
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| Abstract: | After adding WTO, western agriculture in China is faced with immense competitive overwhelming. It is represent that competitive ability of western agriculture is not strong. The article pinpoint that core of competitive ability of western agriculture is competitive ability of western farm productions, and advance approach of boosting up competitive ability of western farm productions for weak competitive ability of western farm productions. |
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| Keywords: | Western agriculture Farm products Competitive ability of brand |
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