宁夏中卫市旅游资源及开发对策研究

本文对中卫市旅游资源进行分类与评价,分析了旅游开发现状与存在问题,提出打造旅游目的地形象系统、构建旅游开发空间布局、提升核心区文化品位、推出特种旅游产品线路与节庆活动、开发反差旅游市场、推行旅游开发一体化等开发策略,旨在为中卫市旅游业跨越式发展提供有益的借鉴。

Tourism Resources in Zhong-wei and Exploitation strategy

This research deals with the classification and assessment of the tourism resources of Zhongwei and analyzes the present condition and problems of tourism exploitation,then puts up with a series of exploitation strategies,such as designing tourism image system,establishing tourism regional division,upgrading cultural connotation of nucleus landscape,designing tourist product,circuit and festival,developing contrast tourist market,carrying out integration of tourism exploitation,so as to guide the fast development of Zhongwei tourism industry.