| 基于C2C网站的农产品网络营销实现 |
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| 引用本文： | 罗宏燕,;鲁绍坤,;朗云雯.基于C2C网站的农产品网络营销实现[J].计算机与农业,2007(11):116-118. |
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| 作者姓名： | 罗宏燕 ;鲁绍坤 ;朗云雯 |
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| 作者单位： | [1]云南农业大学图书馆,云南昆明650201; [2]云南农业大学基础与信息工程学院,云南昆明650201 |
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| 摘 要： | 本文首先介绍了网络营销的含义，并说明采用网络营销的方法推销农产品的意义，然后对当前重要的网络营销网站淘宝网、易趣网及拍拍网上农产品的销售情况进行说明，最后说明采用C2C网站进行网络营销时如何解决安全问题。
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| 关 键 词： | C2C 农产品 网络营销 |
The implementation of the network marketing of agricultural products based on C2C Website |
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| Institution: | LU0 Hong-yan, LU Shao-kun, LANG Yun-wen ( 1.Library of Yunnan Agricultural University, Kunming 650201, China; 2.School of Science and Information,Yunnan Agricultural University,Kunming 650201,China) |
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| Abstract: | This paper at first introduces the meaning of the marketing network as well as the significance of marketing agricultural product by network. It also introduces the sale of agricultural products on some important marketing website, e.g. Taobao, eBay and PaiPai. Finally this paper aims to tell how to solve the security problems when people apply C2C website for network marketing. |
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| Keywords: | C2C Agricultural products Network marketing |
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