农村电子商务存在的问题与模式创新

现代社会经济逐渐发展，在经济生活中逐渐引进了各种高新技术，其技术的作用越来越大， 为经济发展提供了重要动力。但是由于农村地区多种制约因素的影响，导致电子商务在农村地区发 展过程中存在一定的缺陷，这就使农村电子商务扩展受到了较大影响，因此就需要不断增强农村电子 商务问题研究，探索农村电子商务模式创新，积极寻找相关问题，对有力措施进行合理运用，进一步促 进电子商务在农村地区的发展，充分发挥电子商务的优势，推动农村经济进步。

Problems and Pattern Innovation in Rural E-commerce

With the gradual development of modern society and economy, various high and new technolo? gies have been gradually introduced in economic life, and the role of its technology is becoming more and more great, which provides an important motive force for economic development. However, due to the influ? ence of various constraints in rural areas, e-commerce has some defects in the development of rural areas, which makes the expansion of e-commerce in rural areas greatly affected, so it is necessary to continuously strengthen the research on e-commerce in rural areas, explore the innovation of e-commerce model in rural areas, actively seek relevant problems, make rational use of strong measures, further promote the develop? ment of e-commerce in rural areas, and give full play to the advantages of e-commerce potential, and pro? mote rural economic progress.