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襄樊的文脉与旅游形象定位研究
引用本文:李权国.襄樊的文脉与旅游形象定位研究[J].安徽农业科学,2007,35(14):4267-4268.
作者姓名:李权国
作者单位:襄樊学院旅游与地理科学系,湖北襄樊,441053
摘    要:在分析襄樊市自然环境、历史文化底蕴、旅游资源和交通等文脉特点的基础上,探讨了该市的旅游形象,将其定位为“山水秀美古隆中,魅力和谐新襄樊,”以期对襄樊市旅游业发展有所裨益。

关 键 词:襄樊  文脉  旅游形象  定位
文章编号:0517-6611(2007)14-04267-02
收稿时间:2007-01-23
修稿时间:2007-01-23

Study on the Context and Tourism Image Orientation of Xiangfan
LI Quan-guo.Study on the Context and Tourism Image Orientation of Xiangfan[J].Journal of Anhui Agricultural Sciences,2007,35(14):4267-4268.
Authors:LI Quan-guo
Institution:Department af Tourism and Geographic Science, Xiangfan University, Xiangfan, Hubei 441053
Abstract:The environment,historical culture,tourism resource and traffic of Xiangfan were analyzed.And its tourism image were discussed,which were confirmed as "beautiful landscape and ancient Longzhong,attractive and harmonious new Xiangfan".It was hoped that this orientation would be helpful to the development of tourist industry in Xiangfan.
Keywords:Xiangfan  Context  Tourism image  Orientation
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