浅谈旅游体验﹑符号及景区开发之间的关系

旅游是伴随着体验经济的出现而不断发展变化的,旅游活动的本质在于追求一种天然的体验活动,旅游活动的内核就是为游客创造一次难忘的经历。而旅游体验与符号及景区开发之间又存在着千丝万缕的关系。为此,本文就旅游体验与符号及景区开发之间的关系进行探讨,通过旅游符号来创造出以旅游体验为导向的景区开发模式,来解决景区开发中所存在的困扰,有效地促进体验经济的发展。

Discussion among the traveling experience ,sign and the scenic area development

The traveling follows the experience economy appearance to develop unceasingly , the essence of traveling activity lies in pursuing one kind of natural experience, the kernel of traveling activity is to create a time of unforgettable experience for the tourist. But among the traveling experience ,the sign and the scenic area development have very complicated relations. Therefore, the article carries on the discussion on among the traveling experience,and the sign and the scenic area development's relations, creates through the traveling semiotics take traveling experience as the guidance scenic area development development's pattern, solves the puzzle which in the scenic area development exists, promotes the experience economy development effectively.